Amazon vs Temu

 Amazon vs Temu

Amazon

(https://www.amazon.co.uk/ )
This website sells electronic devices such as televisions, computers and etc. It also sells other products for the kitchen, house and the necessities needed for babies, toddlers and kids. In addition, it also sells clothes which could be found in all e-commerce websites. Amazon contains millions of pages. Although it has its own social media, there are no social media links on the homepage of the website. Its social media is called "Spark". There are also no links to their emails, live chat and phone. It does not have a "buy it now" option but has a "shop now" option. It contains many links that interlinks web pages with each other. There are around 9 tabs in the top navigation menu which are easy to navigate since few of them contains a drop-down list and has good proficiency in English. It is a user friendly website compatible with all browsers. It also has good content with high quality images of products that are up to date.

Temu

(https://www.temu.com/uk)

This website also sells electronic devices but they sell more products related daily necessities and house products for people of all ages. It contains many pages but not as much as Amazon. It has its own social media account in different platforms which the customers could directly visit at the bottom navigation menu. There is a a place where customers could use to contact the staff with 'live chat' situated at the side navigation menu. It does not have a buy it now option and there are many tabs at the top navigation menu with arrows to check the rest of the tabs. It contains good proficiency in English and is very user friendly, as well as compatible with all browsers. It is more up to date with the best convenient products that customers would buy these days. It also has good quality images.


Comments

Post a Comment

Popular posts from this blog

Understanding of Database

Database Database is a collection of structured information or data stored in electronical devices usually managed by Database Management System (DBMS). It is commonly used by displaying rows and columns of tables. The data structured inside would then be easily accessed, controlled, managed and modified. For example: emails, phonebooks and newspapers (Oracle, 2023).  Advantages of Using Database More organized and structured data Data errors can be checked so it is more accurate and reliable Prevents incorrect information being stored Easier to backup and recover data Increased security that reduces chances of mistakes in the data Protected by passwords and encrypted that denies unauthorized access Information can be retrieved faster East to use and learn Can be shared easily to everyone reduces amount of disk space and avoids multiple copies of the same data Easy to recover loss data (Williams, 2022) References Oracle (2023)  What Is a Database? Available at: https://ww...
Read more

Essential Features

Image
 Essential Features There are many features in an e-commerce website. According to a few of the most successful e-commerce websites, there are many essential features that are most commonly found and took part in its success (Purwati, 2011). Logo A logo represents the website or seller and instills trust in the customers. Each product has a logo that represents the seller or the website. It helps differentiate the brands and helps the customers in choosing the right product to buy. It communicates with the customers through images of different shapes, sizes and colors ( 'What makes a good ecommerce logo?', 2008). Navigation System Firstly, there is the navigation system. Its function is to help customers find their way through the website while shopping for products  to buy. In addition, it must be user friendly to better appeal to the customers. There are 3 types of navigation menus such as top navigation, side navigation and mega navigation. Top navigation is used when there...
Read more

4Ps of Marketing Strategies

4Ps of Marketing Strategies Marketing is a process of buying, selling, delivering and exchanging of products between businesses, and customers (American Marketing Association, 2022). Product It is basically the products of what your company sells to the customers which could be online or offline. It is promoted through the other 3Ps of marketing strategies. For example: Apple selling smartphones (American Marketing Association, 2022). Price It is the amount of value you charge the customers for buying your products. Depending on the fairness of the prices, you could either get a profit or none at all (American Marketing Association, 2022). Place This is the location of where you should sell your products and how it is delivered to the market. It could either be a place is real life or online (American Marketing Association, 2022). Promotion This includes advertising and promoting your products to the customers, showing them why they should spend their money on it and how it is useful t...
Read more